Following its high-profile partnership with K-pop band Itzy, G-Shock has teamed up with another South Korean celebrity to promote the GM-S2100 series. Apoki is a computer-generated virtual singer and influencer who is popular on many social media sites. A new video features Apoki dancing with various GM-S2100 watches to her song “Mood V5.” The GM-S2100 is a small-size analog-digital watch with a stainless steel bezel, which is based on the best-selling GA-2100 series.
While Apoki looks like an animated human at first glance, she is actually a rabbit who lives in outer space. Apoki was created by South Korean company Afun Interactive and made her debut in 2019. It is rumored that the voice behind her is U Sung-eun, who was a runner-up on The Voice in Korea in 2012. In 2021, Apoki ranked fifth in HTC’s Top 100 Global VR Social Influencers. She continues to be active with songs regularly released on her YouTube channel.
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