Congratulations to Japanese skateboarder Liz Akama who won a silver medal while wearing a Casio G-Shock watch in the women’s street skateboarding event at the Paris 2024 Olympics. The 15-year-old started competing professionally in 2019 and currently has a Two Year Women’s Global Ranking (Street) of 5, according to The Boardr. Akama finished behind teammate Coco Yoshizawa, with Brazilian Rayssa Leal placing third. Akama is not an official Team G-Shock athlete, but she has been wearing the G-Shock GMA-S110SG-7A regularly in recent competitions.
Australian Chloe Covell wore a stainless steel-covered G-Shock GM-S5600 during the event but unfortunately had difficulties with her runs and tricks and finished in eighth place.
G-Shock has a strong history with skateboarding, as skateboarders were some of the earliest adopters of G-Shock watches in the ’80s, which led to more widespread popularity. This history is often acknowledged by Casio and G-Shock, with recent social media posts by G-Shock stating, “The popularity of G-SHOCK increased sharply in the mid-1980s, worn initially by skateboarders for their robustness before gaining prominence in street culture and becoming an integral piece of wristwear in the world of music, fashion and sports, as well as the artistic landscape of urban culture.” (instagram.com)
Team G-Shock skateboarder Kelvin Hoefler will be competing in the men’s street event for Brazil on July 29.





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